Tuesday, April 12, 2016

Star Wars Titles hold Steady in March

The Comics Chronicles released the March 2016 estimated sales.  This month saw very little change in the sales estimates from last month with all titles down slightly.

TitleIssueMonthly RankEstimated SalesLast Estimated SalesPercent Change
Star Wars173107,058110,407-3.03%
Darth Vader17680,26981,147-1.08%
Darth Vader18777,94280,269-2.90%
Obi-Wan and Anakin32153,63658,431-8.21%

After the ups and downs of the last few months due to the Vader Down event, this month saw the number of units sold for the Star Wars and Darth Vader titles settle with little changed.  It is normal to see titles shed a few sales from month to month and this month proved no different.  Overall, if you consider all the new Marvel #1s that came out in the past 6 months, both these titles have fared very well and maintained their top 10 positions on the monthly charts.

Obi-Wan and Anakin #3 saw a standard third issue drop.  Kanan #12 is the final issue and it was little changed from last month.

March has proven to be an uneventful month with regards to sales, but that was to be expected with no events or new Star Wars titles.  April will be more interesting with the debut of the ongoing Poe Dameron comic and the C-3PO one-shot.  I also expect Marvel to have some announcements over the summer to inject some renewed focus into their top selling brand.

The following table shows the total number of Star Wars units sold per month since January 2015 along with the average number of sales per issue.  Note this chart does not include reprints.

Month/YearTotal Estimated Sales# IssuesAverage Sale per Issue
January 2015985,9761985,976
February 2015526,4513175,484
March 2015596,2994149,075
April 2015537,8124134,453
May 2015324,8353108,278
June 2015396,931499,232
July 2015597,0235119,404
August 2015430,241586,048
September 2015551,8805110,376
October 2015953,2891095,329
November 20151,003,9548125,494
December 2015507,545684,591
January 2016465,698593,139
February 2016288,355472,088
March 2016355,554571,110

The average sale per issue would rank 9th on the top 300 chart for the month of March.  As predicted, this month saw another drop in average sales per issue due to no new event or a #1 being released.  Star Wars trade paperbacks are selling well and reorders remain strong.

Please read the blog posting March 2016 Comics Sales Estimates online: Batman tops 163k copies, Walking Dead Vol. 25 sells 19k.

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