Monday, September 14, 2015

August Star Wars Sales Slip

The Comics Chronicles has released the August estimated sales and all the Star Wars titles slipped although there is no huge placement different on the top 300 chart.

TitleIssueMonthly RankEstimated Sales
Star Wars82145,066
Darth Vader8498,994
Star Wars: Lando21071,043
Star Wars: Lando31268,787
Kanan: The Last Padawan53046,351

Star Wars: Lando #2 saw a 63% drop in sales from the 1st issue which is inline with both the Darth Vader and Princess Leia titles.  My prediction last month that Lando would finish stronger than the Princess Leia mini-series due to the positive reaction is probably not going to happen.  Both the 2nd and 3rd issues for Lando sold less than Princess Leia final issue's 77,465 sales estimate.

Last month, the Star Wars and Darth Vader titles saw an increase in sales, but this month both saw a decrease in sales giving up the gains from last month.  Star Wars #8 lost about 15,000 sales, putting the sales level around the same level as the lowest selling 5th issue.  Darth Vader #8 saw a decline of about 16,000 copies, which keeps its sales numbers above the lowest selling 3rd issue by about 13,000 copies and around the same level as the 2nd issue.  The volatility in the sales numbers from month to month for these 2 titles means retailers are still trying to find the proper sales level.  The main Star Wars title has replace Batman as the top selling ongoing series but with Marvel's reboot due in a few months, it will be interesting to see if it can hold onto that accomplishment.

Kanan has shed almost 6,000 more copies from last month, so my thinking this title was stabilizing sales is now in doubt.  It is still selling well when compared to Dark Horse's Clone Wars series and there should not be any concern for the title to be cancelled.

Marvel has not solicited a reprint for any Star Wars issues since Star Wars: Lando #1 saw a 2nd print.

Here is a table with the number of Star Wars issues sold per month since January 2015 along with the average number of sales per issue.  Note this chart does not include reprints.

Month/YearTotal Estimated Sales# IssuesAverage Sale per Issue
January 20159859761985976
February 20155264513175484
March 20155962994149075
April 20155378124134453
May 20153248353108278
June 2015396931499232
July 20155970235119404
August 2015430241586048

While the average sale per issue is down significantly this month, that average still would rank 6th on the top 300 chart for the month of August.

Take a look at the Star Wars Sales Estimate tab above and please read the blog posting August 2015 comics sales estimates online; Secret Wars #5 tops 200k.

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