Friday, January 19, 2018

Modern IDW

Star Wars Adventures: Destroyer Down

In 2016, Loot Crate had over 600,000 subscribers for its myriad of offerings.  Monthly, Loot Crate ships a variety of themed boxes packed with pop culture goods.  Some of the monthly offerings are specific to a brand, like Halo, Call of Duty, Marvel, or Star Trek.  In December, their standard box was themed Explore and contained an exclusive Star Wars comic from IDW Publishing, Star Wars Adventures: Destroyer Down.  This is not just an exclusive cover; the entire comic is exclusive to the Loot Crate box.

The 60-page prestige bound comic focuses on Rey, one of the main characters featured in The Last Jedi released to theaters the same month.

Star Wars Adventures: Destroyer Down a - IDW Publishing, U.S. (December 2017)
Loot Crate Exclusive
Star Wars Adventures: Destroyer Down a - IDW Publishing, U.S. (December 2017)
back cover
When Marvel's Star Wars #1 shipped in January 2015, it was estimated over 250,000 Loot Crate exclusive covers were sent out.  It is probably safe to say Star Wars Adventures: Destroyer Down has more printed copies than even Star Wars Adventures #1 which had estimated sales of approximately 50,000 initial units sold in September.  Compared to the sales for December's Star Wars Adventures #5 which came to just under 14,000 estimated initial units sold, it is easy to see why getting a comic distributed by Loot Crate is advantageous to IDW.

As expected, there are ample copies of this comic available on eBay.  While prices vary wildly, I would not pay more than $15 shipped for this comic due to the number of copies compared to the demand for the title.

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